Quality–value investing.
A practical framework for separating durable bargains from value traps. Durable economics first. Accounting quality second. Financial resilience third. Valuation last. The output is a research candidate, not a buy signal.
The research funnel
- Durable economicsROIC, incremental returns, margins, capital efficiency, competitive position
- Accounting qualityCash-supported, repeatable earnings; reconcile adjusted measures to GAAP
- Financial resilienceLeverage, coverage, liquidity, maturities and trough survival
- ValuationHistory + peers + intrinsic / expectations-based analysis
- Red-team the thesisTemporary weakness or permanent deterioration?
- Research candidateNever an automatic purchase decision
Cheap or deteriorating?
Potential genuine discount
- Temporary demand correction
- Stable share
- Temporary margin pressure
- ROIC remains above WACC
- Credible investment depresses FCF
- Long debt maturities
- Valuation is cheap on normalized earnings and FCF
- Measurable remediation
Potential value trap
- Obsolescence or shrinking end market
- Persistent share loss
- Multi-year margin erosion
- ROIC falls toward or below WACC
- Weak cash conversion
- Refinancing dependency
- Cheap only on peak or adjusted earnings
- Repeated guidance resets
Six-question red team
- What has to be temporary? List the assumptions required for earnings to recover.
- Who is taking share? Examine customers, volumes, pricing and product relevance.
- Trough valuation What does valuation look like on trough, not peak, economics?
- Twice as long Can the balance sheet survive if recovery takes twice as long?
- Cash reality Are earnings turning into cash?
- Falsification What evidence would break the thesis?
Practical starting points
Illustrative thresholds that open the investigation. They are not rules, and sector economics come first.
Quality: what to verify
- Returns on capital
- Evaluate ROIC against WACC and test whether new investment earns attractive returns.
- Free cash flow
- Examine consistency, margin, cash conversion, yield, FCF ROIC and diluted-share economics.
- Earnings durability
- Favor repeatable profits supported by cash, stable working capital and limited one-offs.
- Balance sheet
- Test normalized leverage, fixed charges, maturities, liquidity, covenants and refinancing risk.
- Capital allocation
- Reconstruct at least five years of reinvestment, M&A, debt reduction, dividends, buybacks and cash accumulation.
Capital allocation map
Where every dollar of operating cash goes, reconstructed over at least five years.
- Cash from operations
- Capex + M&A
- Debt reduction + dividends + buybacks
- Cash accumulation
Valuation: triangulate, don't anchor
- Own history
Use 5-, 10- and full-cycle distributions for relevant multiples and yields; adjust for leverage, mix, accounting, rates, margins and growth.
- Relevant peers
Match business model, capital intensity, cyclicality, growth, margins, ROIC, leverage and geography; compare valuation conditional on quality.
- Intrinsic value & expectations
Use a DCF range, then reverse DCF to identify the growth, margins, reinvestment and terminal economics embedded in price.
Repeatable diligence workflow
- Build a clean universeSeparate non-comparable economics and unusable metrics
- Quantitative screenRank quality and valuation separately
- Primary-source verificationFilings, footnotes, MD&A, proxy and reconciliations
- Normalize & modelDownside, base and evidence-supported upside
- One-page pre-mortemDiscount rationale, contrary evidence, thesis-breakers and monitoring measures
Decision gates
A candidate must clear every gate. A strength in one area never offsets a failure in another.
Durability
Is this demonstrably a durable business?
Economic reality
Are earnings and cash flows real and financially resilient?
Expectations
Does valuation embed conservative assumptions versus normalized fundamentals and credible alternatives?
Safeguard
Unresolved moat or balance-sheet issues are gates, not points to average away.
“A screen should produce companies to investigate, never automatic purchase decisions.”
Educational only — not investment advice. This page describes how we research companies. The thresholds shown are illustrative starting points, not guarantees of quality or return.